Alcone.com needs a new sizzle reel and a manifesto that isn’t boring to read.

Mission

Solution

I channeled the gamified rebrand of Alcone Marketing to create a sizzle reel full of energy, color & spark.

Instead of plain text, I brought our manifesto to life with an interactive experience that resulted in the world’s first* sizzle scroll.

Creative Director / UX/UI Designer / Animation Design

PHASE ONE

Sizzle Reel 1.0

Bringing our manifesto to life with bold graphics & strategic cuts, I storyboarded a fiery sizzle video for the About page.

PHASE TWO

For the TL;DW of us, this copy-only sizzle scroll still brings the rock & roll while keeping it bold & low-code. Funky surprises & puns come to life on scroll.

Sizzle Reel 2.0